Theresa Simon & Partners Ltd.

TSP pitched creative campaigns around each book to reach the widest possible audience.  Regular meetings with the in-house UK sales team and Publicity Assistant ensured joined up activity, and TSP’s strong contacts with journalists ensured that the absence of a Taschen UK PR Manager didn’t diminish the company's relationships with the press.

TSP sourced stories and pitched them to consumer and trade media, juggling exclusives to ensure the best spread of coverage. Photographers and key journalists were invited to the launch of Alison Jackson’s glitzy evening event.  Ongoing contacts with journalists were  passed on to the new PR Manager when she was appointed, towards the end of TSP’s campaign.