Clients & projects

HSBC Private Bank

June 2007

HSBC entered a new phase of major international cultural sponsorships in 2007 for which they needed PR support.

TSP delivered a proposal that raised the profile of HSBC Private Bank amongst high net worth individuals, linked to its sponsorship of Design Miami/Basel, the world’s leading contemporary design show, in Switzerland, June 2007.

HSBC Private Bank approved a creative campaign that offered clients and potential clients a memorable experience of the design world, setting it aside from its competitors.

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