Clients & projects

HSBC Private Bank

June 2007

Brief | Activity | Outcome

Press coverage that mentioned HSBC Private Bank was achieved in titles that reached the target audience of ‘high net worth individuals’, including:

  • UK broadsheets eg The Financial Times How to Spend It, The Daily Telegraph, the Times
  • Lifestyle magazines eg The Evening Standard magazine, Brummell
  • Inflight magazines eg British Airways Business Life
  • Broadcast press eg BBC World Service
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